If creative edits and fashion are your thing, Sonal Tamang’s content is about to give you a whole new way to look at outfit inspo.
Whenever someone brings up content creation, especially to someone who has never made a single video in their life, fashion and beauty always get called the most saturated niches on the internet. The reasoning usually goes something like this. You don’t need a specific skill or years of training to talk about outfits or makeup, so more people end up doing it than anything else. And that’s not to say it’s the easiest thing in the world, just that it’s easier to get into than niches where you need actual expertise before anyone takes you seriously. And, to be fair, we’ve believed some version of this ourselves, because you can scroll for five minutes and see fifty different people doing more or less the same fit check in more or less the same lighting. But then, every once in a while, you land on a page that makes that whole argument fall apart a little, and for us, that page belongs to Sonal Tamang.
If you love stop motion and fashion, there’s a real chance you’ve already stumbled upon her profile. If you haven’t come across her page yet, chances are you still believe that fashion trends, GRWM videos and outfit inspo all follow a certain format that is difficult to break. Sonal’s outfit inspiration comes with a generous dose of imagination, beautiful edits and a kind of visual storytelling that makes the clothes almost feel secondary. Her videos are so wonderfully whimsical that the outfit can sometimes become the last thing you notice, because you’re too busy watching everything else happening on screen. And perhaps that’s exactly the point.
