In times when people judge you for vlogging in public, Aysha Sultan has picked up a microphone and made everyone hear her words, loud and clear.
Content creation isn’t an easy task; it requires many skills, including scripting, editing, filming and more. But most importantly, it demands confidence. Confidence to not only talk in front of the camera but also to be able to talk in public. That’s where humanity’s age-old enemy, the inner saboteur, reveals itself as social anxiety. It hauts us from doing what we want and instates the fear of embarrassing ourselves. Even creators, rookies and veterans struggle with it, but some seem to defy it, and Aysha Sultan is one of them.
Aysha is a content creator known for talking to her mother on a Nokia keypad phone and inventing her iconic, ‘gadhi ke aulad’ line. Her content has always been very out there, taking ‘being an extrovert’ to a whole different level. While her confidence and funny screams were very limited to voiceovers, she recently took her content out into the streets of Mumbai. As her audience tries to decipher her videos where she claims, ‘social anxiety is a social construct’, Aysha revealed to us how she manages to make social anxiety shake in its boot and how others can overcome their fear too.
